2020 · Book · Koleksi Perpustakaan
The History of English: A Linguistic Introduction is for anyone interested in the history of the English language. While leading the reader through the pre-history of English, through Germanic times, Old English, Middle English, Early Modern English, and Modern English, the book also introduces the reader to concepts in theoretical and historical linguistics. It includes authentic texts from each period of the language, from Beowulf to the King James Bible. This book is a great introduction to the field of linguistics for anyone interested in language!
2020 · Book · Koleksi Perpustakaan
Learning About Language is an exciting and ambitious series of introductions to fundamental topics in language, linguistics and related areas. The books are designed for students of linguistics and those who are studying language as part of a wider course. Cognitive Linguistics explores the idea that language reflects our experience of the world. It shows that our ability to use language is closely related to other cognitive abilities such as categorization, perception, memory and attention allocation. Concepts and mental images expressed and evoked by linguistic means are linked by conceptual metaphors and metonymies and merged into more comprehensive cognitive and cultural models, frames or scenarios. It is only against this background that human communication makes sense. After 25 years of intensive research, cognitive-linguistic thinking now holds a firm place both in the wider linguistic and the cognitive-science communities. An Introduction to Cognitive Linguistics carefully explains the central concepts of categorizaÂtion, of prototype and gestalt perception, of basic level and conceptual hierarchies, of figure and ground, and of metaphor and metonymy, for which an innovative description is provided. It also brings together issues such as iconicity, lexical change, grammaticalization and language teaching that have profited considerably from being put on a cognitive basis. The second edition of this popular introduction provides a comprehensive and accessible up-to-date overview of Cognitive Linguistics: Clarifies the basic notions supported by new evidence and examples for their application in language learning Discusses major recent developments in the field: the increasing attention paid to metonymies, Construction Grammar, Conceptual Blending and its role in online-processing. Explores links with neighbouring fields like Relevance Theory Uses many diagrams and illustrations to make the theoretical argument more tangible Includes extended exercises Provides substantial updated suggestions for further reading.
2020 · Book · Koleksi Perpustakaan
Learning About Language is an exciting and ambitious series of introductions to fundamental topics in language, linguistics and related areas. The books are designed for students of linguistics and those who are studying language as part of a wider course. Cognitive Linguistics explores the idea that language reflects our experience of the world. It shows that our ability to use language is closely related to other cognitive abilities such as categorization, perception, memory and attention allocation. Concepts and mental images expressed and evoked by linguistic means are linked by conceptual metaphors and metonymies and merged into more comprehensive cognitive and cultural models, frames or scenarios. It is only against this background that human communication makes sense. After 25 years of intensive research, cognitive-linguistic thinking now holds a firm place both in the wider linguistic and the cognitive-science communities. An Introduction to Cognitive Linguistics carefully explains the central concepts of categorizaÂtion, of prototype and gestalt perception, of basic level and conceptual hierarchies, of figure and ground, and of metaphor and metonymy, for which an innovative description is provided. It also brings together issues such as iconicity, lexical change, grammaticalization and language teaching that have profited considerably from being put on a cognitive basis. The second edition of this popular introduction provides a comprehensive and accessible up-to-date overview of Cognitive Linguistics: Clarifies the basic notions supported by new evidence and examples for their application in language learning Discusses major recent developments in the field: the increasing attention paid to metonymies, Construction Grammar, Conceptual Blending and its role in online-processing. Explores links with neighbouring fields like Relevance Theory Uses many diagrams and illustrations to make the theoretical argument more tangible Includes extended exercises Provides substantial updated suggestions for further reading.
2020 · Book · Koleksi Perpustakaan
How does the English language work? If you are interested in discovering the answer to this question, then An Introduction to English Language is the ideal place to start. Written in a clear, lively, and easy-to-follow style, this introductory textbook is based around three core topics of linguistic study: WORD: English words, how they fit into sentences, their internal structure, their meaning and how they make up vocabularies for various purposes. SOUND: the sound systems of English, its phonetics and phonology, and English intonation and stress patterns. SENTENCE: English sentence structure and introductory English grammar. Packed with classroom tested examples and graded exercises, the third edition of this popular book features: a multimedia companion website , containing Powerpoint slides, mini-lectures, quizzes and downloadable audio files to aid study new material on language variation and change, including more examples of regional dialects, and extra material on New Englishes a new introduction to linguistics as a subject, familiarizing students with key issues and topics. Carefully designed as a course-book for either group or individual study, An Introduction to English Language remains an essential text for students and teachers of English language and introductory linguistics.
2020 · Book · Koleksi Perpustakaan
An Introduction to Applied Linguistics, Second Edition provides a complete, authoritative and up-to-date overview of the state of the field. Each of the 15 chapters offers an extended survey of a central element of Applied Linguistics and is co-authored by two leading international specialists, thus ensuring a full and balanced treatment of the topic covered. The book is divided into three sections: a description of language and language use; essential areas of enquiry; and the four skills and testing. An Introductory chapter familiarises readers with key issues and recurrent themes whilst hands-on activities and further reading sections for each chapter encourage practical analysis and wider reading. For this new edition, each chapter has been fully revised in line with new research and thinking in Applied Linguistics. With its accessible style, broad coverage and practical focus, this book is ideal for students of applied linguistics, TESOL, and second language pedagogy as well as practicing teachers and researchers wishing to update their knowledge.
2020 · Book · Koleksi Perpustakaan
2020 · Book · Koleksi Perpustakaan
2020 · Book · Koleksi Perpustakaan
2020 · Book · Koleksi Perpustakaan
2019 · Book · Koleksi Perpustakaan
2019 · Book · Koleksi Perpustakaan
2018 · Book · Koleksi Perpustakaan
Tugas dasar dari manajemen publik adalah untuk mengembangkan pemahaman mengenai sistem administrasi dan manajemen yang digunakan dalam sektor publik dan organisasi nirlaba. Terminologi manajemen publik ( public management ) mengacu pada cabang dari jenis keilmuan yang lebih luas lagi, yaitu administrasi publik ( public administration ). Manajemen publik merupakan cabang dari administrasi publik yang secara khusus membahas keilmuan mengenai desain program dan restrukturisasi organisasi, alokasi sumberdaya melalui sistem penganggaran, manajemen keuangan, manajemen sumberdaya manusia dan evaluasi program dan audit (Ott, Hyde & Shafritz, 1990: h.ix). Kemunculan Manajemen Publik sebagai sebuah keilmuan sebenarnya berasal dari pemikiran yang sangat sederhana. Pada umumnya organisasi sektor publik, akan diatur oleh manajer sektor publik. Manajer inilah yang akan berperan penting untuk mengatur berbagai hal dalam organisasi sektor publik. Oleh karena itu, studi mengenai bagaimana manusia melakukan manajemen terhadap organisasi pada sektor publik inilah yang kemudian disebut sebagai manajemen publik. Manajemen publik fokus pada internal organisasi sektor publik, yaitu bagaimana mengatur organisasi sektor publik bekerja dengan optimal untuk mencapai tujuan. Namun demikian, organisasi sektor publik juga tidak begitu saja mengabaikan realitas eksternal organisasi sektor publik yang selalu dipengaruhi oleh kebijakan publik dan kepentingan politik; ciri khas yang dimiliki oleh organisasi sektor publik dan tidak dimiliki oleh sektor lainnya.
2018 · Book · Koleksi Perpustakaan
Interdisciplinary approaches are critical to solve the interesting problems of the day. This volume seeks to capture and synthesize the knowledge in the area of branding, product design, innovation, and strategic thought in international marketing.
2018 · Book · Koleksi Perpustakaan
International Marketing is an adaptation of a best-selling German text, which considers the global marketing arena from a new and original perspective. It focuses upon international marketing primarily as the coordination of a company's different national marketing programmes. How can for example an exchange of marketing knowledge across borders add value to a company's position in other markets? What impact does the exchange of goods and information across borders by customers have? What effect can 'going international' have on an international cost position? How can lead markets act as a guide to future developments in other countries? International Marketing takes a comprehensive look at all the underlying concepts, using a wealth of truly European examples and substantial case studies.
2018 · JOURNAL_SUBMISSION ·
<p>This study aims to produce free fall practicum tools by utilizing phototransistor sensors to record the travel time of objects that fall from the starting point to the end point. Dealing with free falling equipment (GJB), equipment in schools is generally still very simple that is using a stopwatch. This type of research is a research and development using 4-d model (define, design, develop and disseminate), which is limited to the stage of development to practicalization activities. Data were collected through validation and responses toward administered questionnaires. Data analysis were conducted by analyzing validation sheet and quantitative response questionnaire by finding percentage of each item on the validation sheet. Then the data validation results are analyzed by descriptive technique to describe the quality of the developed product. The result of calibration of free fall practicum by using phototransistor sensor at 40 cm, 50 cm, and 70 cm distance obtained the average travel time of each object is 0.28 s, 0.32 s, and 0.37 s. These results indicate that the practicum tool has been calibrated. Validation of practicum tool is 72,39% and validation of questionnaire response of practican is 75%, indicating tool categorized valid. Furthermore, this tool is tested in class X.MIA and XI.MIA MAN 3 Payakumbuh which consisted 23 students in the science laboratory of MAN 3 Payakumbuh with the questionnaire response practicality are 87.75% and 84.41% respectively which are categorized very practical.</p>
2018 · JOURNAL_SUBMISSION ·
<p>Palm oil-based cooking oil is the most widely used cooking oil. Palm oil circulating in the market is often mixed with animal oil by culinary entrepreneurs with a view to produce a more tasty taste so it needs to be examined purity. Research on the content of saturated fatty acids using gas chromatography mass spectrophotometer (GCMS) requires quite expensive cost so that an alternative method is needed to determine the quality of cooking oil; especially its purity is by using polarization both naturally and by electrooptic method. This research uses incandescent lamp as light source. Samples flanked by parallel metal plates are placed between polarizers and analyzers. Samples of a mixture of palm oil with each animal oil (chicken oil, pork oil, cow oil). The samples of each oil are tested byu using natural polarization (active polarization) and electro-polarization polarization (impact polarization). The results showed that the polarization angle change in the oil of the mixture was greater than that of pure palm oil with the greatest angular change produced by a mixture of palm oil and cow oil (1.5 for natural polarization and 3 for electro-polarization). This result was in accordance with the result of the titration test shows that mixed oils have free fatty acids and PV peroxide numbers higher than pure palm oil. The cow's oil mix is the greatest change compared to pigs and chickens. This result shows that cow's oil has the highest saturated fatty acid content. Electrooptical polarization angle larger than natural polarization. This is due to the interaction of the electric field of the light source with the electric field of the molecule induced by the electric field of the power supply. The polarization method successfully distinguishes the type of pure and mixed cooking oil.</p>
2018 · Book · Koleksi Perpustakaan
Title from cover.
2018 · Book · Koleksi Perpustakaan
A 'Nova minigramática da língua portuguesa' traz aos professores uma versão sintética e, ao mesmo tempo, abrangente dos conteúdos gramaticais trabalhados no Ensino Fundamental e no Ensino Médio. Os diversos assuntos são representados com exemplos, regras práticas e exercícios, que tornam a 'Nova minigramática da língua portuguesa' uma ferramenta de ensino e aprendizagem.
2018 · Book · Koleksi Perpustakaan
2018 · Book · Koleksi Perpustakaan
