Abstrak
This text meets the needs of modern marketers by equipping them with specialised marketing communications skills at an international level.
Kata kunci
Business & Economics
BookOpen AccessTerbit 2018Versi 1
The Handbook of International Marketing Communications
Informasi bibliografis
| Identifier OAI | oai:ais:library-item:103311 |
|---|---|
| Jenis dokumen | Book |
| Bahasa | en |
| Koleksi | Koleksi Perpustakaan |
| dc.subject | Business & Economics |
| dc.publisher | Wiley-Blackwell |
| dc.type | Book |
| dc.rights.access | OPEN_ACCESS |
| dc.date.issued | 2018-08-09 |
Versi dan riwayat publik
- Versi 1The Handbook of International Marketing Communications2018 · oai:ais:library-item:103311